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Nike responded to the controversial pair of shoes by Brooklyn-based art collective MSCHF with a lawsuit.The shoes have an inverted cross, a pentagram and the words “Luke 10:18” and allegedly a drop of real human blood. They were modified with Nike Air Max 97 made where the sportswear giant’s problems lie

The shoes have proven to be a huge hit despite their controversy All of the 666 pairs released on Monday sold out in less than a minute

The custom black and red shoes by MSCHF were produced and released to coincide with the start of Lil Nas X’s latest song Montero (Call Me By Your Name)The video for the song debuted last Friday and sparked a huge response.In the video, the infamous rapper is sliding down a stripper pole from heaven to hell with a pair of trainers

Lil Nas X explained that the pictures combined with the trainers were actually a reference to the Bible verse Luke 10:18 – “So he told them, ‘I saw Satan fall from heaven like lightning “Because of the combination of the video and the fact that each shoe contains 60 cubic centimeters (203 liquid ounces) of red ink and a single drop of human blood donated by members of the art collective in the bubble-cushioned sole, the shoes are now the center of an unfolding Litigation has become

Submitting your claim to the US. The District Court for the eastern borough of New York, the athletic shoe giant, has stated that it does not approve or approve the bespoke Satan shoes, and Nike has also requested that MSCHF prohibit the use of the famous Nike “Swoosh” and stop sales of the shoes in the Lawsuit Nike said: “MSCHF and its unauthorized Satan shoes can cause confusion and dilution and create a flawed link between MSCHF and Nike’s products. In fact, there is already evidence of significant confusion and dilution in the marketplace, including calls to boycott Nike as Response to the introduction of MSCHF’s Satan Shoes based on the false belief that Nike authorized or approved this product ”

In a clear sign of our social media-led times, Nike cited a tweet in its lawsuit from popular shoe influencer @Saint, who teased the upcoming release of the shoes to increase publicity around the so-called ‘Satan Shoes’ in the U.S.

The advertisement sparked dismay for leading Conservative voices, including South Dakota Governor Kristi Noem, and, predictably, a wide range of religious social media users

Our children are told that this type of product is not only okay but also “exclusive” “But you know which is more exclusive? Your God-given eternal soul

We fight for the soul of our nation We have to fight hard And we have to fight smart We have to win https: // tco / m1k1YWFpuo

Many have resented the design of the shoes, criticizing both Lil Nas X and MSCHF on Twitter, it appears that Nike’s lawsuit is an attempt to distance itself from the criticism

However, Lil Nas X appears to be holding its own, both striking back on the governor and tweeting multiple memes relating to news about the Nike lawsuit when it broke

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Lil Nas X shoes

World news – FI – Nike Sue on Lil Nas X “Satan Shoes”

Source: https://www.lawyer-monthly.com/2021/03/nike-sue-over-lil-nas-x-satan-shoes/