The multi-year contract covers 12 European markets with access to 100 million homes and strengthens their existing business relationship with direct sales to consumers for the first time in addition to the traditional linear TV portfolio

LONDON, Jan 4, 2021 / PRNewswire / – Discovery, Inc and Vodafone have signed a new long-term, cross-platform agreement in Europe that will allow Vodafone customers in 12 markets to continue using Discovery’s unique content portfolio.The parties will also work together to make the discovery available to existing Vodafone subscribers across Europe Discovery is the definitive true entertainment streaming service that brings together Discovery’s iconic and popular brands and content around the world

The partnership includes Vodafone’s TV and mobile customers in Great Britain *, Germany, Turkey *, Italy, Spain, Romania, Portugal, Greece, the Czech Republic, Hungary, Ireland and Iceland You can watch your favorite content from Discovery’s iconic brands, the BBC’s * natural history collection * and Eurosport’s premium sports offering in one place for the first time

Launching, Discovery will offer one of the largest content offerings of any new streaming service, spanning a wide range of global and local content, as well as original series across popular, passionate industries in which Discovery leads the category, including lifestyle and Relationships ;; Home and food; real crime; paranormal; Adventure and natural history; as well as science, technology and the environment as well as high-quality documentaries, starting with the Tokyo Olympics next year, the discovery will become the streaming home of the Olympics in Europe with access to every minute, medal and hero, live and on request *

This partnership gives Discovery access to around 100 million Vodafone TV, fixed line broadband and mobile phone subscribers across Europe, to whom Discovery can be made available for a different advertising period depending on the market.The market launch is supported by high-quality marketing campaigns, including A wide range of customer promotions available on both Vodafone and Discovery’s own platforms The rollout in 12 markets is planned for 2021 and 2022 In addition, Discovery Vodafone customers’ linear channels will continue to be televised in Germany, Italy, Spain, Romania, Portugal, Greece, the Czech Republic, Hungary, Ireland and Iceland are available

David Zaslav, President & CEO of Discovery, Inc said: “We are excited to announce this multi-territory and multi-platform partnership with Europe’s largest mobile and fixed network operator. Vodafone’s extensive and intense customer relationships provide a powerful discovery engine as we jointly deliver the ultimate destination for real entertainment to consumers across Europe, ours hybrid agreement with Vodafone expands our broader strategy to expand our linear distribution relationships to bring our popular content to consumers on more platforms and devices “

Ahmed Essam, Chief Commercial Operations and Strategy Officer of the Vodafone Group, said: “I am extremely pleased to have reached this agreement with Discovery, which expands our existing partnership and perfectly positions Vodafone as one of the leading video content platforms in Europe Discovery will be an integral part of our entertainment offering, offering an extensive selection of content that enhances Vodafone’s delivery of a superior customer experience for high quality TV and flexible streaming services “

Kasia Kieli, President of Discovery EMEA, &, MD, said, “Discovery will leverage our unique and powerful global and local content offering to serve fans across Europe and bring our passionate audiences the best of real-world entertainment We are delighted that our relationship with Vodafone continues to grow. Thanks to this new strategic partnership, our viewers and customers of Vodafone have direct access to the best global and local Discovery content anytime, anywhere “

* Discovery is only available to Vodafone cellular customers in the UK and Turkey * BBC Natural History Partnership Excludes UK * Olympic Rights Excludes Russia Eurosport will be the official broadcaster in France and UK for Tokyo 2020

About DiscoveryDiscovery, Inc (Nasdaq: DISCA, DISCB, DISCK) is a leading global provider of real life entertainment, serving a passionate audience of superfans around the world with content that inspires, informs and entertains Discovery delivers over 8 each year000 hours of original programming and a global leader in hugely popular content genres Discovery, available in 220 countries and territories and in nearly 50 languages, is a platform innovator that reaches viewers on all screens, including TV Everywhere products such as the GO portfolio of apps Direct-to-consumer streaming services such as Eurosport Player and MotorTrend OnDemand; Digital first and social content from Group Nine Media and a strategic alliance with PGA TOUR to create the international home of golf Discovery’s premium brand portfolio includes Discovery Channel, HGTV, Food Network, TLC, Investigation Discovery, Travel Channel , MotorTrend, Animal Planet and Science Channel and OWN: Oprah Winfrey Network in the USAS, Discovery Kids in Latin America and Eurosport, the leading provider of locally relevant premium sports and home to the Olympic Games across Europe. For more information, visit https://companyDiscoverycom and follow @DiscoveryIncTV on social platforms

Discovery

World News – USA – Discovery and Vodafone Announce Landmark Partnership with New Discovery Streaming Service

Source: https://www.prnewswire.com/news-releases/discovery-and-vodafone-announce-landmark-partnership-including-new-discovery-streaming-service-301199935.html